PROJECT 03MOBILE APPLICATION / WEB APPLICATION / COMMERCE BOOKING

BEWE

A connected beauty-booking ecosystem pairing a consumer mobile marketplace with a powerful vendor dashboard for calendars, staff, services, payments and growth.

BEWE consumer mobile app interfaces
INDUSTRYBeauty & Wellness / SaaS Marketplace
PLATFORMSiOS Application, Android Application, Business Portal, Corporate Website, Content Management System

The brief.

We designed and developed bewe, a beauty and wellness platform serving more than three hundred salons and five thousand active users across two connected products. On one side, native iOS and Android apps let clients discover salons and book treatments across hair, nails, makeup, barbering, etc... On the other, a business portal gives salon owners a single dashboard for bookings, staff schedules, payments, client records, marketing and performance — with the marketplace, the apps and the informative site all running from one system.

WHAT WE DELIVERED

  • 01
    Two-sided marketplace architecture

    One platform serving two opposed audiences — clients discovering and booking, salons managing and fulfilling — with a shared data layer keeping both in sync.

  • 02
    Native mobile app development

    iOS and Android apps for the client side, carrying discovery, booking, rescheduling and history against the same backend as the portal.

  • 03
    Business portal

    A complete salon management dashboard consolidating bookings, calendar, staff, payments, clients and marketing into one interface.

  • 04
    Booking engine

    Real-time availability computed across services, durations and individual staff members, engineered to maximize bookable slots while reducing missed appointments.

  • 05
    Staff & calendar management

    Rosters, shifts and per-stylist availability managed at salon level, with the calendar reflecting changes across the marketplace immediately.

  • 06
    Payments & earnings tracking

    Transactions captured and reconciled per appointment, giving owners live visibility of earnings rather than end-of-month reconciliation.

  • 07
    Client management

    A CRM layer holding client records, history and preferences, so a salon knows its returning customers without keeping a paper book.

  • 08
    Analytics & performance insights

    Booking, revenue and utilisation metrics computed from platform data and surfaced to owners as operational insight.

  • 09
    Marketing tools

    Built-in promotion and visibility features letting salons reach new clients inside the marketplace rather than buying attention outside it.

  • 10
    Service taxonomy

    Twelve service categories structured with their treatments and durations, so a large and varied catalogue stays searchable and bookable.

  • 11
    Merchant onboarding

    A "Get listed" pipeline that qualifies and onboards new salons onto the platform.

  • 12
    Corporate site & CMS

    The public-facing product site alongside centralised administration of salons, services, bookings, users and content.

INTERFACES

Business Portal Management

Month view with colour-coded booking states across the team
Sortable booking register with payment and status states
Appointment drawer with staff reassignment and status control
Four-step manual booking with live slot availabilitynt
Daily performance with team utilization and booking-status split
Three-step service builder over a category taxonomy
Sales, staff and client reporting with export
Toggleable lifecycle messaging from reminders to reengagement
Payout ledger with pending balance and scheduled payout dates

User Mobile App

Illustrated onboarding carousel with progress indicators
Location-permission priming ahead of the system prompt
Real-time availability introduced before sign-up
Membership and rewards positioning at activation
Location-aware discovery across categories and nearby centers
Map-based search with price, rating and gender filters
Tabbed center profile with popular services
Multi-select service basket with running total and duration
Real-time slot availability across a three-step booking
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