PROJECT 33 — CATALOGUE / CORPORATE WEBSITE
LUMEN ART
A specification platform for Lumen Art, carrying an Italian-origin lighting house to the architects, contractors and distributors who specify by wattage and colour temperature.
The brief.
We designed and developed Lumen Art's digital presence for a brand whose buyers are professionals, not shoppers. Nobody adds a luminaire to a basket — a lighting designer needs the code, the wattage, the colour temperature and the photometric file before a fixture reaches a drawing. So every product resolves into its individual variations, each carrying its own spec sheet and IES download, and the whole catalogue filters on application. Around that sits a restrained editorial frame: warm interiors shot full-bleed, a provenance map running Italy to the region, a project portfolio, and three separate routes for clients, distribution partners and candidates.
WHAT WE DELIVERED
- 01Specification-grade product model
Products resolved into individual variations, each carrying its own code, wattage and colour temperature, so a fixture is specified at the variant a drawing actually calls for.
- 02Photometric file distribution
Datasheet and IES downloads attached per variation, putting the file a lighting designer needs into the same click as the product they are reading.
- 03Faceted product filtering
Application-led filtering with removable chips across a catalogue that spans indoor, outdoor and decorative families.
- 04Provenance & distribution mapping
An interactive map running Italian origin to regional presence, making the supply story legible to specifiers who ask where a fixture comes from.
- 05Project portfolio
Completed installations published with date, narrative and imagery, giving contractors the reference evidence a datasheet cannot
- 06Editorial newsroom
Articles and insights published as a dated stream, giving the brand an organic channel alongside the catalogue.
- 07Three-route enquiry architecture
Client enquiry, distribution partnership and recruitment separated into their own forms with CV upload and country scoping, so each lands with the right team.
- 08CMS
Centralized publishing of products, variations, technical files, projects and editorial without development support.
INTERFACES
Interfaces
